End-to-End Solutions for Merchants of All Shapes and Sizes

By Laureen Ellison on Thursday, September 6, 2012

This summer, True Action, GSI Commerce’s digital and ecommerce marketing agency, led its fellow eBay Inc. family members—Magento, an ecommerce platform, and X.commerce, the technology fabric that brings all the technology assets and developer communities together—in the successful launch of five marketing extensions on Magento Connect, the Magento Extension Marketplace.

E-tailers now have access to:

Attribution modeling tools enabled by ClearSaleing
Affiliate tools enabled by PepperJam Exchange
Email marketing tools enabled by E-Dialog
Retargeting tools enabled by FetchBack
Display advertising tools by TruEffect, a GSI partner

Combined, the functional GSI Marketing Services add-ons to the Magento platform provide a complete technical integration right out-of-the-box.

Coming soon, GSI’s fulfillment and customer care services, as well as its VendorNet, omni-retailing and supply chain solution, will also be integrated into the solution.

This comprehensive offering of Magento and the GSI marketing services will really benefit the small to medium enterprise merchants, giving them an end-to-end ecommerce solution from demand generation to fulfillment and customer care.