Showing all posts tagged with daily deals.

Are daily deals really dying?

By Jose Mallabo on Monday, October 17, 2011

Tag Looking back at the near-record holiday shopping results from 2010, you could argue that this rise was driven by consumers feeling better about the economy. That’s probably true, but some of it was driven by the new innovations and technology that have made buying stuff easier.

Over the past 3-5 years, retailers have been doing better job of serving the consumer whether in store or online. Flash sales sites like Rue La La, Gilt Groupe and One Kings Lane were popular ways to buy premium brand goods at less-than-premium prices. Improvements in online stores, search engines, payments and data analytics have given marketers better mousetraps and tools to improve conversion. And, last year mobile became a significant player in holiday 2010.

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Tags: daily deals, email, Forrester, Groupon, GSI Commerce, holiday 2010, holiday 2011, Jose Mallabo, Livingsocial, One King’s Lane, Sucharita Mulpuru

Local retail: Know before you go

By Fiona Dias on Monday, March 14, 2011

Last week, I was at the aptly named NRF Innovate 2011 conference in San Francisco. There has been an explosion of innovation in the digital space, especially in the social, mobile, and local arenas.

Innovate 2011

While it's exciting to see so much digital innovation and funding from the venture community, I'm disappointed with how many start-ups are leading with deep discounts as the core of their value proposition.

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Tags: daily deals, Fiona Dias, Groupon, Innovate 2011, Jeremy Geiger, Microsoft, Milo, NRF, Retailigence