
SPEEDO® originated in 1914, but didn’t become known by their now famous brand name until 1928.The company was started by a young Scot called Alexander MacRae, who migrated to Australia in 1910, and set up an underwear manufacture business called MacRae Hosiery manufacturers. The SPEEDO® name was born in 1928. By 1929, the first SPEEDO® swimsuits were being produced.The newly-named brand soon established itself in the hearts and minds of the swimmers and the general public, thanks in part to Swedish swimmer Arne Borg, who set a world record in SPEEDO® swimwear.