Multichannel
With GSI’s buy anywhere, fulfill anywhere convenience, consumers can shop when and where they want. Key multichannel elements include:
- Ship-to-store
- In-store pick up
- In-store availability
- In-store associate ordering
Mobile commerce is another rapidly emerging channel. GSI’s mobile commerce strategy capitalizes on the unique attributes mobile brings to effectively engage and interact with consumers. This includes mobile store locators and mobile product reviews, available through our alliances with PowerReviews and Bazaarvoice.
