Marketing Services

GSI Commerce® is a leading provider of interactive marketing services to brands and retailers. Through our full-service interactive digital agency, TrueAction™, and one of the world’s leading e-mail marketing providers, e-Dialog, GSI is focused on providing seamless, data-driven marketing services. From campaign-level analysis down to merchandise-level sales data, everything resides in an integrated system, allowing for maximum Web store optimization and quick responses to new insights.

In 2010, GSI announced the acquisition of FetchBack, an industry leading provider of advanced retargeting solutions. When consumers leave a Web store without converting, FetchBack’s scalable technology delivers targeted messages to those online visitors and provides an effective form of customer acquisition by enabling clients of all sizes to recapture lost prospects.

GSI’s Marketing Services division is focused on providing the most comprehensive, industry-leading solutions that will help clients drive the acquisition of new customers, convert more visitors into buyers, and build significant customer loyalty, driving revenue across various channels.

  • User research, eye tracking and site testing
  • Design and creative services
  • Studio and product photography
  • Interactive marketing campaigns
  • E-mail marketing and database management
  • Search engine marketing
  • Social media optimization
  • Affiliate marketing programs
  • Comparison shopping engine management
  • Retargeting solutions

Learn more about GSI's integrated marketing services

For more information about how GSI can help you grow your business, contact us, or visit TrueAction, e-Dialog, or FetchBack:

TrueAction
e-Dialog
FetchBack


To complement our marketing services offering, GSI acquired two outside firms in 2009: Silverlign Group Inc., a Web site design and marketing firm based in the San Francisco Bay area, and Pepperjam, a full-service affiliate marketing network.