IC Companys Selects GSI Commerce as its European E-commerce Partner
Peak Performance First on List of Brands Slated to Launch Using GSI’s Leading Technology, Fulfillment, Customer Service, and Payment Processing Solution; gsi interactive Selected to Lead the Web Site Design and User Experience
LONDON, Sept. 22, 2009 – GSI Commerce Inc. (Nasdaq: GSIC), the leading provider of e-commerce and multichannel solutions, today announced a long-term partnership with IC Companys, the Denmark-based, multichannel fashion group. IC Companys consists of 11 fashion apparel brands including Peak Performance, InWear, and Matinique, with stores in 16 countries across Asia, North America and Europe.
Under the agreement, GSI will provide an integrated e-commerce solution that includes design, web technology, order processing, fulfillment and call center services. New Web sites and operations are to be launched for consumers in several countries throughout Europe, initially including Denmark, Sweden and Finland. GSI also has the right to provide web technology, order processing, fulfillment and call center services for IC Companys’ Web stores for customers in several other European countries, including UK, Germany, Spain and Italy, should IC Companys elect to expand to these countries. The partnership forms part of IC Companys’ goal to provide a seamless multichannel offering to its customers.
Niels Mikkelsen, chief executive officer for IC Companys commented, “E-commerce is a key element of the multichannel strategy for our brands. Among other potential e-commerce partners, GSI stood out as having the expertise and capabilities to support the expansion of each of our individual brands across Europe. They demonstrated careful attention to the different approaches needed for each of our brands combined with an understanding of the importance of a local strategy for each our geographies.”
Steve Davis, executive vice president and president international for GSI commented, “IC Companys is a leader in building successful international fashion brands. We are delighted to be involved in extending that leadership to include the building of those brands online and to leverage our knowledge and assets to help IC Companys brands exceed its goals. IC Companys is one of an increasing number of new pan-European partners for GSI, signifying the industry’s growing realization of e-commerce’s potential across the continent.”
About GSI Commerce
GSI Commerce® (www.gsicommerce.com) is the leading provider of services that enable e-commerce, multichannel retailing and interactive marketing for large, business-to-consumer (b2c) enterprises in the U.S. and internationally. We deliver customized e-commerce solutions through an e-commerce platform, which is comprised of technology, fulfillment and customer care. We offer each of the platform’s components on a modular basis, or as part of an integrated, end-to-end solution. We also offer a full suite of interactive marketing services through two divisions, gsi interactivesm and e-Dialog Inc. (www.e-dialog.com).
Forward-Looking Statements
This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements made in this release, other than statements of historical fact, are forward-looking statements. Actual results might differ materially from what is expressed or implied by these forward-looking statements. Additional information about potential factors that could affect GSI Commerce can be found in its most recent Form 10-K, Form 10-Q and other reports and statements filed by GSI Commerce with the SEC. GSI Commerce expressly disclaims any intent or obligation to update these forward-looking statements.
###
Contact:
GSI Commerce, Inc.
Kelly Henry
Director, Corporate Marketing
610.491.7474
Fax: 610.265.2866
news@gsicommerce.com
