Nickelodeon and Global QVC Solutions Join Forces to Develop New E-Commerce Site for Parents
Nickelodeon, the number one entertainment brand for kids, and Global-QVC Solutions, an e-commerce provider for television networks, have joined forces to develop and operate a new e-commerce store for Nickelodeon Online. The Nickelodeon Shop, which will launch this Spring at www.nick.com and www.nickjr.com, will allow consumers to purchase a variety of Nick-branded products based on the network’s most popular series. It is expected that the site will also help drive demand at local retail stores by showcasing the hottest Nick merchandise. The alliance was announced today by Jeff Dunn, President, Nickelodeon Enterprises and Damon Mintzer, President of Global-QVC Solutions.
The Nickelodeon Shop will allow consumers to instantly purchase merchandise based on Nickelodeon favorites like Rugrats, SpongeBob SquarePants, Blue’s Clues and Jimmy Neutron. The Nickelodeon Shop will also include exclusive Nick-branded merchandise and promotional offers available only to Nickelodeon Online shop visitors. Nickelodeon Online will oversee the creative direction and marketing of the online store, while Global-QVC Solutions will develop and operate the store, including technology, inventory management, fulfillment, customer service and merchandising.
“The Nickelodeon Shop is a great opportunity to combine Nickelodeon’s knowledge of kids and kids’ entertainment with the e-commerce expertise of Global-QVC Solutions,” said Jeff Dunn, President, Nickelodeon Enterprises. “This alliance will allow both companies to play to their strengths in creating a unique shopping destination for Nickelodeon fans.”
“Nickelodeon understands that kids look to Nick.com and Nick Jr.com and our products as another way to interact with their favorite Nickelodeon characters and stories. Through our alliance with Global-QVC Solutions, we will “super serve” kids and parents by providing quick and easy access to quality Nick merchandise,” said Mike Skagerlind, General Manager of Nickelodeon Online.
Damon Mintzer, President of Global-QVC Solutions, commented, “Nickelodeon is the leading kid’s television network in the United States, and its strong brand name, quality products and engaging characters really appeal to kids. We are delighted to be working with Nickelodeon to enhance the brand through a new e-commerce store.”
About Nickelodeon Online
Nick.com and Nickjr.com are units of Nickelodeon Online, the premiere network on the Web for kids and parents. Nickelodeon Online was created by Nickelodeon, which is now in its 23rd year and is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, recreation, books, magazines and feature films. Nickelodeon’s U.S. television network is seen in more than 85 million households and has been the number-one-rated basic-cable network for six consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom International Inc. For more information, visit www.nick.com or www.nickjr.com.
About Global-QVC Solutions
Global-QVC Solutions is an outsource solution provider for e-commerce, serving broadcast networks and cable channels. Global-QVC Solutions provides Web site design and development, customer service, fulfillment, and merchandising for both direct response campaigns and online retail stores. Global-QVC Solutions is a division of Global Sports, Inc. (NASDAQ: GSPT).
Forward-Looking Statements
All statements made in this release, other than statements of historical fact, are forward-looking statements. The words “anticipate”, “believe”, “estimate”, “expect”, “intend”, “may”, “plan”, “will”, “would”, “should”, “guidance”, “potential”, “continue”, “project”, “forecast”, and similar expressions typically are used to identify forward-looking statements. Forward-looking statements are based on the then-current expectations, beliefs, assumptions, estimates and forecasts about the business of Global Sports and the industry and markets in which the company operates. Those statements are not guarantees of future performance and involve risks, uncertainties and assumptions which are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or implied by those forward-looking statements. Factors which may affect Global Sports’ business, financial condition and operating results include the effects of changes in the economy, consumer spending, the stock market and the industries in which the company operates, changes affecting the Internet, online retailing and direct response marketing, the ability of the company to maintain relationships with strategic partners and suppliers, the ability of the company to timely and successfully develop, maintain and protect its technology and product and service offerings and execute operationally, the ability of the company to attract and retain qualified personnel and the ability of the company to successfully integrate its acquisitions of other businesses, including Global Sports’ recent acquisition of Ashford.com, Inc. More information about potential factors that could affect Global Sports can be found in its most recent Form 10-K, Form 10-Q and other reports and statements filed by Global Sports with the Securities and Exchange Commission. Global Sports expressly disclaims any intent or obligation to update those forward-looking statements, except as otherwise specifically stated by Global Sports.
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Contact:
Global-QVC Solutions Contact:
Patricia Henderson
(610) 491-7013
hendersonp@globalqvc.com
Nickelodeon Contact:
Michele Moore
(212) 846-7307
Michele.Moore@nick.com
